Beauty Blender


BeautyBlender is the maker of the world’s first edgeless, non-disposable, hi-definition cosmetic sponge applicator. A leading manufacturer, distributor, and seller of a range of cosmetic items such as sponges, makeup kits, and more, BeautyBlender have won multiple awards in the category for its innovative products.


BeautyBlender is a leading manufacturer, distributor, and retailer of cosmetics and makeup sponges. Folio3 seamlessly integrated their Magento web store with their NetSuite back-office with their proprietary NetSuite Magento Integration connector.

What Was The Challenge

BeautyBlender wanted to integrate their Magento web store with their NetSuite ERP system in order to avoid managing and syncing information manually in between the two systems. All the manual processes had resulted in a lot of time and admin effort spent on keeping the information accurately synced between NetSuite and Magento.


Folio3’s proprietary NetSuite Magento Integration connector is an Integration-as-a-Service product that fully automates processes & delivers end-to-end integration between Magento and NetSuite. The connector enabled BeautyBlender to avoid wasting valuable time and added effort in manually keeping their Magento web store and NetSuite ERP synchronized.

Ultimately, this enabled BeautyBlender to create a seamless integration between their web store and ERP systems that allowed them to focus more on maximizing sales, managing fulfillment, and other key business processes. The connector’s standard features included the following:

  • Import Customers from Magento to NetSuite.
  • Import Sales Orders from Magento to NetSuite.
  • Edit Orders in NetSuite and Sync to Magento.
  • Export Sales Order change log from NetSuite to Magento.
  • Gift Certificate syncing from NetSuite to Magento & vice versa.
  • Promotional Codes syncing from NetSuite to Magento.
  • Terms & Conditions syncing from NetSuite to Magento.
  • Invoice sync from NetSuite to Magento.
  • The ability to cancel Magento sales orders from NetSuite.
  • Export Inventory Quantity from NetSuite to Magento.
  • Export Sales Price from NetSuite to Magento.
  • Export Order Status & Shipping info from NetSuite to Magento.
  • Export Refund Data from NetSuite to Magento.

Folio3’s NetSuite Magento Integration connector is Built for NetSuite, therefore it is completely secure while complying with all the standards and practices set by NetSuite as well.


Folio3 fully integrated BeautyBlender’s front end Magento web store and NetSuite ERP system, enabling them to avoid spending additional time on manually keeping the two systems synced. With the connector, BeautyBlender can now take advantage of a holistic NetSuite system that covers all end-to-end processes, across the organization.

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