Customer Success Story

How Srixon Sports Unified Golf Manufacturing Across 4 Countries on NetSuite

Folio3 implemented NetSuite SuiteSuccess Manufacturing Premium for Dunlop Golf Europe. The build included custom FIFO costing, trade pricing, stock visibility, credit management, and payment reconciliation from go-live.

Dunlop Srixon

Company

Dunlop Golf Europe Ltd (Srixon Sports)

Partner

Folio3

Company Size

51-200

Region

Europe

ABOUT DUNLOP GOLF EUROPE (SRIXON SPORTS)

130 Years of Golf Equipment Craftsmanship

Dunlop Golf Europe (Srixon Sports) designs golf clubs and equipment trusted by top-ranked players on tour and everyday golfers alike, backed by parent company Sumitomo Rubber Industries and 130 years of equipment-making history. The brand works closely with PGA Tour professionals to develop performance gear and sells through trade and Custom Fit channels across the UK, France, Germany, and Netherlands.

Srixon
key outcomes

One Accurate Picture of Cost, Stock, and Credit

After implementing NetSuite with Folio3, Dunlop Golf Europe (Srixon Sports) gained real item cost, real credit exposure, and one screen for reconciliation.

4 Countries
Unified under one subsidiary

UK, France, Germany, and Netherlands run under one UK subsidiary with a custom “Business Unit” segment for each country. Country-level VAT and reporting work without separate legal entities.

10 Currencies
Configured for trading

GBP is the base currency. AED, CHF, EUR, SEK, USD, DKK, JPY, MAD, and NOK are also configured for cross border transactions.

10 Accounts
Reconciled from one screen

A custom Multi Account Reconciliation screen lets Finance pull up to 10 customer accounts at once and reconcile invoices, payments, credit memos, and journals in one place.

12 Process Areas
Configured end to end

From Record to Report through Rebate Management, all 12 standard NetSuite process areas were configured for Dunlop Golf Europe's finance, inventory, and sales operations.

The Challenge

Golf Trade Sales Outgrew Manual Costing and Credit Checks

Dunlop Golf Europe sells golf equipment through trade and Custom Fit channels in the UK, France, Germany and Netherlands. A few parts of how the business runs fell outside standard NetSuite configuration, so Folio3 built these in during the implementation.

FIFO Item Costing

The business needed FIFO based item cost at the transaction level. Standard NetSuite cost estimates don't work this way, so cost and margin figures needed a custom layer to be accurate from day one.

Trade Pricing and Discounts

Trade pricing came with header level discount aggregation requirements. Out of the box NetSuite has no automated path for this, so pricing would have relied on manual work at every transaction.

Single Location Transfer Orders

Standard NetSuite Transfer Orders and Inventory Transfers only support one From/To location per transaction. Dunlop Golf Europe moves stock between multiple locations in a single transaction, so the standard form wouldn't fit their process.

Stock Visibility Across Locations

Sales needed to see live stock by item and location across POs, sales orders, and transfer orders, so they could quote accurate availability and delivery dates. The standard Available to Promise report didn't support the custom formulas this needed.

Credit Exposure

Standard NetSuite credit checks only look at open balance. Dunlop Golf Europe needed exposure to include orders in delivery, picked and packed orders, and qualifying Custom Fit orders, plus parent child customer relationships. None of that is standard.

Payment Reconciliation

The business needed parent to child payment application and a way to reconcile payments across unrelated customer accounts, with controlled handling of small differences. Standard AR functionality doesn't support either.

The Solution

NetSuite Built Around Real Costing, Pricing, and Credit Needs

Folio3 implemented NetSuite SuiteSuccess Manufacturing Premium to run core financials, procurement, inventory, sales, and CRM. On top of that base, Folio3 built customizations for the specific gaps in Dunlop Golf Europe’s operations.

NetSuite SuiteSuccess Manufacturing Premium Implementation

Core Financials, Fixed Assets, Procurement, Inventory Management, Work Orders & Assemblies, WIP & Routing, Demand Planning, Core CRM, Order Management, WMS, and Rebate Management make up the operational base.

Custom Costing and Trade Pricing

Custom fields and automation capture FIFO based item cost at the transaction level. Trade price and discount calculations, including header level discount aggregation, run automatically instead of through manual entry.

Centralized Transfer Order Interface

One interface handles Transfer Orders and Inventory Transfers with header and line level From/To locations. It supports direct entry and CSV bulk upload.

Custom Available to Promise Suitelet

A custom Suitelet extends the standard ATP report with multi location filtering and real time totals for ordered, committed, and available quantities across PO, SO, and TO transactions.

Enhanced Credit Limit Calculation

Credit limit now factors in account debt, pending billing orders, picked and packed fulfillment, and qualifying Custom Fit orders. Parent child customer balances and orders are included too.

Payment Application and Reconciliation

Parent to child and cross customer payment application runs automatically, with controlled handling of small differences. A custom screen lets Finance pull up to 10 customer accounts at once to reconcile invoices, payments, credit memos, and journals.

Srixon Dunlop

Get Tangible Outcomes For Your Manufacturing Business with Folio3

Connect with our NetSuite consultants to discuss your manufacturing business needs. Our certified team will review your current setup and offer a solution that fits your requirements and drives real business outcomes.

Business Outcomes

A Unified, Accurate Finance System Across Every Dunlop Golf Market

Here is what these custom builds do for Dunlop Golf Europe day-to-day.

Costing and Credit Accuracy

  • Custom fields and automation capture FIFO based item cost at the transaction level. Cost figures reflect actual cost instead of a standard estimate.
  • Credit limit now includes account debt, pending billing orders, picked and packed exposure, and qualifying Custom Fit orders, plus parent-child balances. Credit Management gets a number that reflects real exposure.

Inventory and Stock Visibility

  • One interface handles Transfer Orders and Inventory Transfers with header and line level From/To locations and CSV bulk upload, instead of the single location limit in standard NetSuite.
  • A custom ATP Suitelet with multi location filtering gives Sales a live view of stock across PO, SO, and TO transactions in one place.

Pricing and Multi Country Setup

  • Trade price and discount calculations run automatically, including header level discount aggregation, cutting manual pricing work.
  • One UK subsidiary with country level Business Unit segments, plus 10 configured currencies, supports operations in France, Germany, and Netherlands without separate legal entities in NetSuite.

Payment and Reconciliation

  • Parent to child and cross customer payment application runs automatically, with controlled handling of small differences.
  • A Multi Account Reconciliation screen shows invoices, payments, credit memos, and journals for up to 10 accounts at once, replacing account by account checks.

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